Adobe unveils Media Player for Desktop Flash Video
Adobe announced a new possibility for PC and Mac to play Flash videos without the need for a Web browser.
Adobe unveiled a desktop application, codenamed Philo that soon will be available as a ‘lightweight’ download. This will give users the ability to view videos offline with full screen playback, access to one-click viewer ratings and a Favorites feature that automatically downloads new episodes of favorite TV shows or video podcasts.
Described by Adobe as a lightweight download, Adobe Media Player promises to deliver higher quality Flash format playback, the ability to download and view videos offline, ways to discover interesting new shows, full screen playback, one-click viewer ratings, and a powerful Favorites feature that automatically downloads new episodes of favorite TV shows or video podcasts.
The player is also cross-platform and based on open standards, including RSS and SMIL.
While the new Adobe Media Player will be free for users, publishers will be able to monetize content through integrated dynamic advertising. Features will include on-demand streaming, live streaming, progressive download, and protected download-and-play.
Adobe Media Player is planned to be available as a free beta download from the Adobe Web site later in 2007 with full availability expected by the end of the year.









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